How exactly does our culture portray food value and nutrition? Let's start with the advertisements. Companies spend around 60 billion on diets advertising according to an article by Elizabeth Olson of the New York Times. According to preventioninstitute.com, food and drink companies spend 2 billion a year on advertisements to kids, 98% of these advertisements are high in sodium, fat and sugar content. Coincidence? There is a trend in the American culture that whatever advertisements spend on junk food, there is a countered advertisement on diets to prevent and help schools promote active exercise. Commercials such as Play 60 where athletes are used to get overweight children to get up and get active. Either way, there is a huge use of funds to both promote and heal obesity in America. With advertising schemes such as hazelnut-based Nutella is all natural but is actually promoting obesity in falsely printing "natural" on the label.
Nutrition as seen through the movie Food Inc. shows non processed food with the face of a farmer on the label to show consumers that the product is not that harmful to the individuals health when it is actually doing the opposite. Take most energy drinks for example, although they contain B-Vitamins and "other natural flavors" The content on the back of the can shows in three point font what actually is contained in the can, that being twice as much content as a cup of coffee per can and as much sugar as a can of soda. Industry masks society with the image that food and drinks are not as bad as they appear.
This can be solved by one simple solution: taxing on food and soda that goes above and beyond the limit of normal intake in which a human should induce. With this tax, people could think about what they are doing to their bodies and benefit from this in a positive way by becoming healthier perhaps because of the negative effect it does to them financially. A blight upon society is the ignorance in which the attainment of true food and eating in moderation has become altered by laziness. The global rise in fast food chains are a key example of corporate takeover. Mcdonald's uses salads as "healthy options" to the normal burger and fries that the daily consumer will buy. The healthier option however with chicken and salad dressing, it is the equivalent of a normal burger and fries (according to their own website).
Addressing the fact that all cultures are guilty of corporatist occupation of food, there are at least options to help people become healthier and use nutritional choices. The fundamental goal of the industry is profit so I ask all those who are interested, do you know that you food is truly natural? Check your labels and check your sources, food can travel further than "the local farm".
Nutrition as seen through the movie Food Inc. shows non processed food with the face of a farmer on the label to show consumers that the product is not that harmful to the individuals health when it is actually doing the opposite. Take most energy drinks for example, although they contain B-Vitamins and "other natural flavors" The content on the back of the can shows in three point font what actually is contained in the can, that being twice as much content as a cup of coffee per can and as much sugar as a can of soda. Industry masks society with the image that food and drinks are not as bad as they appear.
This can be solved by one simple solution: taxing on food and soda that goes above and beyond the limit of normal intake in which a human should induce. With this tax, people could think about what they are doing to their bodies and benefit from this in a positive way by becoming healthier perhaps because of the negative effect it does to them financially. A blight upon society is the ignorance in which the attainment of true food and eating in moderation has become altered by laziness. The global rise in fast food chains are a key example of corporate takeover. Mcdonald's uses salads as "healthy options" to the normal burger and fries that the daily consumer will buy. The healthier option however with chicken and salad dressing, it is the equivalent of a normal burger and fries (according to their own website).
Addressing the fact that all cultures are guilty of corporatist occupation of food, there are at least options to help people become healthier and use nutritional choices. The fundamental goal of the industry is profit so I ask all those who are interested, do you know that you food is truly natural? Check your labels and check your sources, food can travel further than "the local farm".